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by Tim Hayden (Author), Frannie Danzinger (Author), Shawn Lacagnina (Author)
"Every marketing executive who invests in events as part of their marketing mix should do themselves a favor and read this book."
-Joe Pulizzi, Founder of the Content Marketing Institute, and Host of Content Marketing World
Adding the final link in your integrated marketing chain
Allison Saget, Author of The Event Marketing Handbook
Get beyond event logistics and get revenue results
Matt Heinz, Heinz Marketing
Connect your content marketing and event marketing strategies
Thom Singer, The Conference Catalyst
Set the tone for connecting
Mark Organ, Influitive
Mobilize your advocates
Tim Hayden, TTH Strategy
Leverage events as "mobile moments"
Frannie Danzinger, Bizo
Get more value from sponsors, and win when you're the sponsor
Shawn Lacagnina, Skyline
Maximize your trade show investments
Anita Covelli (Wehnert), ReadyTalk
Incorporate webinars into your event marketing mix
Brian Kardon, Lattice Engines
Improve event results with predictive marketing
Debbie Qaqish, The Pedowitz Group
Understand your event marketing maturity and how to get to the next level
Number of Pages: 166
Dimensions: 0.35 x 8.5 x 5.5 IN
Publication Date: August 09, 2014
| Shipping | This item ships to |
| Delivery | Estimated between and . Will usually ship within 1 business day. |
Description
by Tim Hayden (Author), Frannie Danzinger (Author), Shawn Lacagnina (Author)
"Every marketing executive who invests in events as part of their marketing mix should do themselves a favor and read this book."
-Joe Pulizzi, Founder of the Content Marketing Institute, and Host of Content Marketing World
Adding the final link in your integrated marketing chain
Allison Saget, Author of The Event Marketing Handbook
Get beyond event logistics and get revenue results
Matt Heinz, Heinz Marketing
Connect your content marketing and event marketing strategies
Thom Singer, The Conference Catalyst
Set the tone for connecting
Mark Organ, Influitive
Mobilize your advocates
Tim Hayden, TTH Strategy
Leverage events as "mobile moments"
Frannie Danzinger, Bizo
Get more value from sponsors, and win when you're the sponsor
Shawn Lacagnina, Skyline
Maximize your trade show investments
Anita Covelli (Wehnert), ReadyTalk
Incorporate webinars into your event marketing mix
Brian Kardon, Lattice Engines
Improve event results with predictive marketing
Debbie Qaqish, The Pedowitz Group
Understand your event marketing maturity and how to get to the next level
Number of Pages: 166
Dimensions: 0.35 x 8.5 x 5.5 IN
Publication Date: August 09, 2014
Shipping
| Shipping | This item ships to |
| Delivery | Estimated between and . Will usually ship within 1 business day. |
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